Young property buyers have highlighted that good mobile coverage is the most important factor when it comes to choosing a location to live. With a high percentage putting it before the proximity of schools, transport links and local crime rates.
A recent report commissioned by RootMetrics, a mobile survey company is saying people are choosing their home based on the quality of their mobile service.
The main reason people switch mobile networks is the quality of their mobile signal at home. Rootmetrics’ findings show that 45% of 18-35 year olds rank mobile signal as the most important consideration when buying a new property, miles ahead of crime rates at 21% and transport links at 18%.
More than 2000 UK residents were surveyed, with the main question asked being, what their priorities were when buying a phone? The older generation are, as would be expected, less worried then the younger generation, only 26% of people aged over 55 considered mobile phone coverage the most important factor when searching for a property.
However, there is some discrepancy between most important and important, on average half of those surveyed would reconsider buying or renting a home if they found out mobile coverage in the area was poor.